.









In July 2006, Face to Face shifted its focus and complete attention to women's economic empowerment:

Equity and employment
Working with the private sector to:
• Create more income-generating opportunities for under- and unemployed women in emerging markets.
• Design enterprise models suited to the needs and conditions of women with little working capital and business experience.
• Mobilize resources for women owned and operated businesses.
• Foster gender equality, safe working conditions and transparency.

Education
Integrating into all equity and income generating initiatives:
• Opportunities/training for further career advancement
• Vocational training and internship opportunities for girls
• Anti-corruption, transparency and good governance education
• Counseling in male responsibility

Entertainment
Developing TV, Internet and other commercial and public media programming designed to:
• Promote specific women-owned business initiatives
• Educate (in an entertaining way) people on the obstacles to women’s empowerment
• Educate people on the benefits to society of gender equality
• Promote anti-corruption, transparency and good governance